How to choose a clickbank product to promote using cbsurge
Picking out the product you are going to promote is as important as any other writing or seo work you are going to do. I may say it’s more important than anything else; you can save lots of time just by investigating the product you are going to promote.
The clickbank marketplace is full of products and unfortunately clickbank doesn’t give useful statics on their products .To get clickbank statistics people use other services and sites. My favorite service is Cbsurge first of all because it’s Free, second because you don’t need to switch to another site to use it .it’s a Firefox plugging (in case you don’t have Firefox go ahead and download it).
More on Cbsurge later for now let’s focus on the factors you should consider when picking up a product to promote:
- Price
- Clickbank stats
- Gravity
- Marketability (see Cbsurge)
- Competition
Other factors
- Product age
- Creator
- Popularity
- Domain availability
- Keyword research
For the price the higher the price the better your commissions will be, but choosing a high priced product may lead to less leads as not too many people are ready to invest more than 50 USD for a clickbank product .Personally I see 100 Bucks as a maximum so I will not pick a product sold for more than 100 dollars. On the other hand the higher the price the less competitive the product is (not a rule).
Clickbank Stats : Cbsurge is a great tool to have the statistics without leaving the market place the states are given in a graph over time the following information’s can be extracted from the graphs : Gravity ,Rank,%reffered,initial $ /sale ,average $ /sale, average %/sale and commission % (all graphs are given over time)
Gravity is a major factor when choosing the product to market , gravity is the number of unique affiliates that made money with that product over a certain amount of time (one day I believe) so the higher the gravity the more likely the page will generate a lead ,maybe the sales page is too convincing and powerful.
Another great feature of Cbsurge is the marketability Cbsurge beside giving clickbank states it gives each and every product a score based on the competition in Google search engine Cbsurge will highlight product that have a“bad”marketability in red and products with “good” marketability in Green .
As I covered in the marketability section some products are more difficult to rank for but this doesn’t mean that you can’t make money with them , Competition is where money is .you can always use Google to see how much search results there are the more the is the higher the competition.
Product age is a also important I noticed that newer products always have a higher gravity this may have with the tuning of new sales pages , as product creators always try new stuff to sell their products like product launches and video marketing ,some sales pages only have a video and no text. As I said the newer the product sales page the better.
The product creators name is a factor to know whether or not you will be getting a high refund rate. Some creators try to hide their names using fake aliases and actors to sell their products. It is always useful to Google the product creators name , for example Cbsurge was created by Brad Cullen as one of the biggest names in the internet marketing world. and was known by other products such as Press Release Fire, Niche Revolution, Search Marketing Elite Link Metro, PPC Web Spy, Elite Sessions, and many more.
Popularity , domain availability and keyword research can be interesting factors I will not go in details with them but you will find useful information on this site as I will be writing more about those topics.
To reach the maximum potential of your online business as an affiliate it’s a must to choose the right products to promote .
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